Category Archives: Local

Another Reason to Eat Organic

img_3732A friend of mine worked for a financial PR firm for an organic fruits and vegetables company based on the Mainland China called Chaoda. They were experiencing explosive business growth in 2004.

Traditionally, the Chinese who were wealthy would import all of their fruits and vegetables from Japan and other SE Asian countries. Chaoda was one of the only native players in the organic farm business providing a local alternative to this necessary practice, hence their profitability.

Why do you ask do the affluent native Chinese import?

Because their own commercially grown produce is so laden with pesticides as to be deemed by the educated class as being toxic and haphzardous to one’s health.

Where do you ask that many of those state farm grown veggies wind up?

Answer: As marinated and canned vegetables in private label grocery store chains in the US, often manufactured by middle men so as to make the country of origin of this food impossible to track.

Very little transparency here. Scary and even more convoluted when the foodstuffs are finished products that have several ingredients such as infants formula or dog food, by way of example.

Another great reason to support your local farmer’s markets,  grow and can your own food.

Be discerning with what you feed yourself and your family!

Free Green Living Workshops in Santa Monica

all-greenFREE  GREEN  WORKSHOPS

Workshops will be held:

SM Public Library (Ocean Park Branch)

2601 Main Street @ Ocean Park
Santa Monica, CA 90405

January 24, 2009 @ 2:00 PM
Part 1
Green Living

This workshop on Green Living, will help lay the foundation to create your green abode
– whether you own or not. Learn the simple ways to make your home energy and
water efficient while eliminating toxins and drastically improving indoor air quality!

The workshop will cover a DIY cleaning product demo, lecture, and interaction with the
audience.

I will provide all attendees with an E-Book on all material covered as well as local
resources!

January 31, 2009 @ 2:00 PM
Part 2
Green Decor

Few people are aware, that just as in our homes as our workplace, there is an
opportunity to choose objects and products that do not pollute our homes and are
harmful to us and the environment.

Learn how to decorate your home in a way that improves your indoor air quality, and
your overall state of being, by pairing down on clutter and waste, eliminating toxins,
and breathing in a new breathe of fresh air into your home!

I will provide a basis of information that will help guide you in a direction of knowing
what questions to ask from your suppliers and manufacturers to insure that the
materials and finishes you choose for your home are environmentally sound.

There will be samples and materials incorporated, to provide a better understanding for
greening your decor!


Februray 07, 2009 @ 2:00 PM
Part 3
Green Landscaping/Gardening

A basic introduction, offering everything you wanted to know about greening your
garden and landscaping!

This workshop will provide an introduction to Permaculture and good gardening
practices, that you can begin implementing in your green space today!

Information will be provided on local programs, through Santa Monica, on sustainable
gardening and landscaping.

Learn simple tools that will help you save time, money, water and energy in your
garden!

Salmon Protection in Sonoma County

Watershed

The WATER Institute web video, Your Salmon Creek, is available with some amazing underwater footage of habitat restoration and rehabilitation.

This is a, below-the-scenes, look at the historic reintroduction of the endangered Coho Salmon to the Salmon Creek Watershed in Sonoma County, CA.  Experts reveal, why Coho are disappearing, and why you should care…

Watch to see how protecting your home, your land and your family can improve your environment and the endangered species in your area.

Know and protect your watershed today!

What is a watershed?

A watershed is an area of land that catches rainfall and other precipitation and funnels it into a marsh, stream, river, lake or groundwater. There is a direct link between what we do on the land and the health of our watersheds and the quality of the water in our waterways. Those watersheds that are forested offer a wide array of benefits. Healthy urban and rural forested watersheds absorb rainfall and snow melt, slow storm runoff, recharge aquifers, sustain stream flows, filter pollutants from the air and runoff before they enter the waterways; and provide critical habitat for fish and wildlife. In addition, forested watersheds provide abundant recreational opportunities, help support local economies, provide an inexpensive source of drinking water, and improve the quality of our lives.

Through the use of forests and forestry practices applied on a watershed basis, we can provide cumulative water quality benefits and offer low cost, long term solutions to many of the nation’s nonpoint source pollution problems.

Calender of Events in The World Of Green – Winter 2009

January 15 Green Building Workshop (Brooklyn, NY)

Time: 8:30 a.m. – 3:00 p.m.

Location: LC 400, Dibner Library Building   5 MetroTech Center, Brooklyn, NY
A workshop that brings industry researchers and developers of green buildings technologies, entrepreneurs, investors, representatives from green buildings and sustainability initiatives, regulators, architects and building designers.

I will be speaking on ‘Integrating Green Building in the Urban Environment’

at 9:55 a.m. – 10:20 a.m.

January 24  – Green Living Workshop  – Part 1  (Santa Monica, CA)

Time: 2:00 PM
Location: Santa Monica Public Library (Ocean Park Branch)

2601 Main Street   Santa Monica, CA 90405
This workshop on Green Living, will help lay the foundation to create your green abode – whether you own or not.  Learn the simple ways to make your home energy and water efficient while eliminating toxins and drastically improving indoor air quality!

The workshop will cover a DIY cleaning product demo, lecture, and interaction with the audience.

I will provide all attendees with an E-Book on all material covered as well as local resources!

January 25 –   Go Green Expo –  (Los Angeles, CA)

Time –  10:00 a.m. – 5:00 p.m.

Location: The Los Angeles Convention Center
1201 South Figueroa Street   Los Angeles, CA 90015

Go Green Expo is a showcase for earth-friendly products and services – a trade show that wholly focused on green living.

I will be on the panel for Green Building and Design on the tradeshow floor on Sunday at 3:00 p.m.

January 31  – Green Decor Workshop  – Part 2 (Santa Monica, CA)

Time: 2:00 PM
Location: Santa Monica Public Library (Ocean Park Branch)

2601 Main Street   Santa Monica, CA 90405

Few people are aware, that just as in our homes as our workplace, there is an opportunity to choose objects and products that do not pollute our homes and are harmful to us and the environment.

Learn how to decorate your home in a way that improves your indoor air quality, and your overall state of being, by pairing down on clutter and waste, eliminating toxins, and breathing in a new breathe of fresh air into your home!

I will provide a basis of information that will help guide you in a direction of knowing what questions to ask from your suppliers and manufacturers to insure that the materials and finishes you choose for your home are environmentally sound.

There will be samples and materials incorporated, to provide a better understanding for greening your decor!

February 07 – Green Landscaping Workshop  – Part 3  (Santa Monica, CA)

Time: 2:00 PM
Location: Santa Monica Public Library (Ocean Park Branch)

2601 Main Street Santa Monica, CA 90405

A basic introduction, offering everything you wanted to know about greening your garden and landscaping!

This workshop will provide an introduction to Permaculture and good gardening practices, that you can begin implementing in your green space today!  Learn simple tools that will help you save time, money, water and energy in your garden!

Information will be provided on local programs, through Santa Monica, on sustainable gardening and landscaping.

Integrating Green Building into the Urban Environment

Green Living Roof

Green Living Roof

The business, of environmental capital is not only a vast new market in the making, but it is a global economy, a shift in our patterns, as well as a turn in ecological literacy.

Urban green building has been on the forefront of this movement and has set the stage for us: the designers, architects and civilians of our country to drive this properly.

Let us start looking at all facets of the construction industry – the basic building blocks that represent the building industry – and begin filling in the gaps, where needed.

This is a ripe opportunity to integrate all the available elements that we have before us – while continuing to push the envelop in design.

Economy – New Business Model

As a new business model, Green Building has been speculated for some time, and perhaps, even considered a fad.  With the Dow Jones having introduced the Sustainability Index a mere nine years ago, this indicates that this shift had already begun to gain traction, on an economic and public front.

It was considered the first global platform in which indexes were tracked and measured for companies, that held the model of the triple bottom line.  A term used to reference the 21st c. business framework, that takes into account the people, the planet and profit.

As we move away from the old paradigms, that are disintegrating behind us –  we are in the midst of designing a new business model.  It is a model, that aside from the ubiquitous triple bottom line, is integrating the value of the collective.

Corporations are now finding themselves in a new state, yearning for the solutions that will help them compete and integrate into this new economy.  A sense of moving away from being compartmentalized and working in a more integrative system that will result in efficiency and profit.

An integrative strategy, represents a whole systems approach – taking into account the many variables at stake.  This creates an effort to design with a more wide approach, yet, while being able to be specialized.

We are sewing the tapestry of a new culture, here in our country, abroad, and within humanity.  As Americans, this is our opportunity to set the bar for ourselves, and set an example for the rest of the world.

It is imperative that we demonstrate that following our previous path, has lead us in a direction, that is having us, redirect the way we build and the way we live.

Building, is such a pivotal sector, within our economy.  If positioned properly, it can serve as a model for all other umbrella industries; as it already has begun to do so, with innovation in materials, technology and systems.

In the past 15 years, enough data has been gathered to build a case against conventional modes of construction and operation.

Buildings of the world consume:

17% of our clean water
25% of the wood harvested
40% of the world’s energy and materials

These numbers, alone, present an ideal opportunity to use the ingenuity we have been known for.  Create buildings that require less energy to perform, turn waste into energy, and releasing cleaner water.

Begin integrating nature as a model by moving away from linear thinking and mathematics to a more organic multifaceted frame of mind.  Because, the reality is that we live in a 3 dimensional world.

Green Building

Green Building has been one of the largest driving forces of this movement.  It has taken some time to realize that how we have been building, in the past, has been ineffective and inefficient; all while creating depletion of natural resources, en masse, and intoxicating ourselves.

Building greener buildings indicates using renewable energy alternatives, low impact efficient materials, in addition to, measuring the environmental performance of buildings.

Today, we have the knowledge, the technology and innovation to build in such ways that are not only, cutting edge and lucrative, but also offer, sustainable living or working environments, in addition to, being “smart”.

Smart buildings use internet protocol-based networks, new digital technology as well as proper design and building materials.  This innovation works to convert waste into energy, save on operational costs, by requiring less maintenance, and reduce energy and water consumption by storing and using these elements from the sun and rain.

Understanding the science of buildings, and the psychology of how people live and work, serve as pillars, to create efficient models, for the various phases of a building.

This foundation, can prove to facilitate efficiency and costs associated with the various stages of construction, renovation, operation, maintenance, demolition and recovery.

In essence, acknowledging the life cycle of buildings, will help urban designers and architects plan and design, in ways, that take far more into consideration than the mere aesthetic of a building.

Studying the location, the intended land use, the building objective, and projected occupant needs can begin to help set the scene for charettes, amongst the design team.

Charettes, are an open forum that is an integral component, found in virtually all green projects, where key players on the project, use their expertise in co-creating a fully integrated vision.

By incorporating: site location, human scale, and natural elements such as, weather patterns, and local materials into the design of buildings, projects work with available resources.

In understanding, the needs of a building, and integrating these elements, in such a way, that cohesively work together, have proven to be successful models that are in rhythm with the natural patterns of nature, and ebb and flow with the culture and seasons of a region.

Through the application of sustainable landscapes, design specifications correspond to site specific project locations, as well as with the local flora and fauna.  Natural settings  create habitats for building inhabitants to spend time outdoors, while encouraging native species and biodiversity to flourish.

In addition, to complementing the visual aesthetic, sustainable landscaping can be integrated into the model of the design and contribute to the energy and water efficiency of the building.  Indoor landscapes, also act as a natural filter – contributing to better indoor air quality and circulation.

Innovation/Standards

Green building effects every sector in human development: from residential to commercial, education to non profit, and health care to entertainment.

Naturally, the initial cost impact of building green, may distract short sited builders and investors; although, there is a significant amount of data to back up any upfront cost associated with green building.

Benefits in productivity, increase in sales, lower rates of absenteeism, and overall employee and tenant satisfaction, rank extremely high in buildings considered green, versus their counterparts.

To an investor, this may seem trivial, yet, considering the significant added real estate value and low operating costs, it could appear to be more of an incentive to understand the larger market value

With certifications and green building programs, such as The Green Building Council’s LEED program and Build it Green, green building is now receiving the added property value and credentials it deserves.

Cities such as San Francisco, Los Angeles, Chicago and New York, have implemented green within their municipal policy for new commercial and Federal buildings to be a minimum, of being LEED certified.

In addition, they are facilitating work permits, expediting building plans and priority processing, which encourage, time sensitive projects to consider, this as viable and lucrative alternative.

On the state level, government is offering various incentives, rebates and tax credits for upgrading to energy star appliances, full energy audits and weatherization of homes.

On a local level, the development of legislation in creating a green framework, could prove to be the initiation, that commerce and residents, a like, need to embrace this new practice.

We are creatures of habit, and we are naturally slow, at the reception of change.

It is pivotal, to provide people with the health benefits associated with building sustainably; versus, using the scare tactic, and the costs associated with conditions like, sick building syndrome.

Providing home and business owners, with the multitude of ways in which money can be saved, by implementing green strategies, can serve as the turning point in which a consumer chooses green materials over the conventional counterpart.

With the installation of proper windows, good insulation, efficient fixtures, appliances, and HVAC systems, in addition to, energy and water conservation, can result in stark savings, over a short period of time.

With the learning curve we are living through, we are also writing the history books.

Learning what works, and what does not.  We will be in this phase of research and development for some time, as this is all new.

Materials and resources will continue to grow, and expand, as with the field of professionals, and with the depth of knowledge we will accrue over the years of experience.

It is imperative that we use this technology and innovation, that is currently available.  We must design buildings that help address energy and water efficiency, waste reduction, toxin elimination, improved indoor air quality, and cut greenhouse gas emissions.

Urban Green Building

Integrating green into the urbanization of our cities, requires the proper tools to keep within the evolving fabric of a metropolis.

As cities evolve over the years, they begin to build their history, reflecting a community’s current social and economic state.  Implementing green strategies to compliment the landscape of urban development, and seamlessly integrating it.

Today, we build buildings with a life cycle of 50 – 60 years and materials and products with a virtually disposable lifespan.  A mere 100 years ago, people built things to last – a stark contrast, to where we are today.

This is a huge component within the green building initiative that must be addressed – Recreating our frame of mind to design works of art that will leave a lasting impression.

More over, supporting cost-effective dis-assembly, by understanding the future reuse of building materials, will help reduce the amount of waste associated with the deconstruction of a building.

As other countries, continue to emulate the way in which a live and build, we have the ripe opportunity to educate others with Eco Literacy.

By building, a robust green building infrastructure – a road map, per se, where others can have this knowledge available to them.

Design a Green Building Standard where case studies are available to the public and where short and long term solutions can easily, be modeled, with the added benefits for incorporating them.

There is a level of transparency where we are given the opportunity to fully impart the knowledge of what going green truly represents.   Become less ambiguous and available for all.

We need to create a local infrastructure, where  social equity creates a revenue model within sustainability.

As the market size widens, the trends and opportunities across the green building sectors are only going to grow on an exponential level.

In theory, we are currently one of the very few growing markets, and as the leaders of our communities we need to take a rise at this movement and truly take a lead……..

Green Building Event @ NYU/Poly 01.15.09

Green Building

Green Building

Green Building Event at NYU/Poly

Date:

Thursday, January 15
Time:

8:30 a.m. – 3:00 p.m.
Location:

LC 400, Dibner Library Building

5 MetroTech Center, Brooklyn, NY
A workshop that brings together university and industry researchers and other developers of green buildings technologies, entrepreneurs, investors, representatives from green buildings and sustainability initiatives, regulators, architects and building designers.

The objective is to identify research and technology development opportunities as well as business opportunities, particularly new early-stage new venture and market opportunities.

I will be speaking on ‘Integrating Green Buiilding in the Urban Environment’

at 10:15 – 10:45 a.m.

Go Green Expo – Los Angeles 01.23.09 – 01.25.09

Go Green Expo

What:   Go Green Expo


Where:

The Los Angeles Convention Center
1201 South Figueroa Street
Los Angeles, CA 90015
http://www.lacclink.com

When:

Friday January 23rd      10am – 5pm
Saturday January 24th  10am – 6pm
Sunday January 25th    10am – 5pm

Why:

Go Green Expo is a showcase for earth-friendly products and services.  It is the brainchild of Bradford Rand, who created the idea of a trade show that wholly focused on green living.  Bradford’s idea would include a wide range of products, services, speakers and panelists, within the green community.

The success of the initial launch in April 2008 in New York City, led him to follow up with this years’ event by including other cities to the roster – Philadelphia, Atlanta, and of course Los Angeles.

The three day event opens its doors on opening day, January 23 to the trade, by offering an opportunity for a Business-to-Business Expo.  That evening there will be a launch cocktail reception at Whole Life Times Office co-hosted by Green Business Networking (http://www.greenbusinessnetworking.com/aboutus).

The event is open on Saturday and Sunday, to both business buyers and consumers for a mere $10 for a full weekend pass.

The event not only touts being the only one of its kind, but the venue, The Los Angeles Convention Center, is the first convention center, of its size and age, in the U.S. to receive a  LEED® Existing Building Certification.

What makes this event, that much more GREEN, is that it is partially powered naturally by the sun – thanks to SolaRover!